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|
I hope
you found this site useful in your search for classified. You can find more by
going to the google search bar above and typing in classified. Google is the
best search engine. If you would like a site like this with all the links, click here.
10
Effective Advertising Tips!
Author : BB Lee
(c)2002
(500 words)
Writing a
classified ad to sell your product isn't as hard as you might think, if you
spend time researching effective copy writing strategies.
Here are a few
to try NOW!
1. Never try to sell expensive items from a small classified
ad. Use the two step method. Request the reader visit your site for free
information or email an auto responder address for more details where you will
respond with longer ad copy to effectively sell your product.
2. Study
how other marketers write their sales copy. This is a no brainer. Simply study
the ads in newsletters you are subscribed to. Or surf to a few of the free
classified ad sites and study the ads placed there. Don't copy their ads word
for word but use them as an effective design to write your own
adverts.
3. Advertise in the right Newsletter. That's right. This is
basic stuff. Don't place your ad for cooking lessons in a Sports Trivia
Newsletter. Or High Tech Ebooks on Java-Scripting in a Romance Writers
Newsletter.
4. Target several appropriate publications. Subscribe to the
publications and study their classified ads for several editions before placing
your ads. Practice writing adverts following their basic ad writing
guidelines.
5. Advertise in more than one publication at a time. Why? You
want to pull in as many interested readers as possible in order to make
sales.
6. Change your ad copy if it's not working. If people read the
same old ad copy in the publication every month they will get bored and probably
ignore your copy. It's human nature to do this. Freshen up your copy with new
headlines, different lengths, new wording, power words, appropriate humor,
details, interesting facts, testimonials.
7. Key your ads to find out
which one's are working. Or simply have several email addresses or auto
responders and calculate which email address receives the most response to your
ads.
8. Keep records of every one who responds to your ads. Follow up
with appropriate messages about your product. Of course give them the option to
opt out of receiving further correspondence.
9. Free Classified Ad Sites
are a great way to test your ad writing skills before placing paid ads in
publications online. Study how other marketers at these sites write their ads.
Respond to their ads to see how they further market their product. Don't forget
to set up a free email account especially to handle your request.
10.
Study offline publications. And, advertisements you receive by snail-mail to see
how they put it all together. This will help to build your ad writing skills and
confidence in your copy writing abilities.
-------------------------------------------------------------------
BB
Lee is Editor/Publisher of SmallBizBits Newsletter.
Visit the site at http://www.angelfire.com/zine/smallbiz
Limited Time! New
Subscribers Request Your Free Ad!
mailto:smallbiz@angelfire.com
-------------------------------------------------------------------
About
the Author
BB Lee is editor/publisher of the home based business
newsletter SmallBizBits. And a published writer of articles and non-fiction
books.
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